group coaching for heart-led business owners

Step into your CEO era and build an impactful, profitable, and feel-good business

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But, the whole being VISIBLE, selling, and consistent clients thing?

You love the work you do -

...That stuff might not be easy

Tell me if this rings true

When your business isn't growing, you end up trying (and abandoning) a lot of quick-fix strategies:

And while you might get a few dopamine hits along the way  – the trial and error approach sacrifices:


Waiting months or years to see if the content, marketing, or sales spaghetti sticks to the wall isn’t the vibe. You want inquiries, clients, and income to flow your way with more ease and speed.

Someone else’s free strategy might not be a perfect match for your energy, values, or type of work. You need more than just a business growth roadmap: you need a mentor who can help you make it your own.

"Samara's energy is magnetic. The Expansion Collective is so good I am hoping to join again as I continue to revisit all of the content."

— Chelsea Banwell

YOU'RE READY FOR A FEEL-GOOD BUSINESS filled with

Complete ownership over your hours, location, what you offer, who you spend your time around, and the amount of money flowing into your bank account.

The kind who already get the value of what you do, don’t insist on four discovery calls, respect your boundaries, and adore your expertise. 

Rinse and repeatable systems for your daily business growth processes: messaging, content, and sales, so you never have to open up Instagram and think ‘what am I supposed to talk about today?’

Let's get you there faster inside Of

The Expansion Collective

Your four-month feel-good business accelerator. You’ll learn The Heart Method that grew my business from a struggling passion project to a thriving six-figure studio. And – you’ll do it with personalized mentorship, so you can master the proven strategies and then make them your own.

The next live cohort starts in January 2025


The Heart Method Curriculum breakdown

Harmonize

Module 1 helps you find internal clarity before mastering business growth strategies.

With my Empowered Entrepreneur Exercises, you'll clarify your goals and vision, release limiting beliefs, hone in on your unique strengths and magic, and build daily practices to support your mindset, energy, capacity, and implementation.

What You'll Do Inside Of
The EXPANSION COLLECTIVE

Establish

Module 2 is walks you through each step of building an aligned and profitable offer suite.

Using my Offer Ecosystem Framework, you'll uncover who your perfect people are and what they need from you, build or refine a signature service rooted in your brand values and magic, define your positioning, claim your unique Method, and create additional offers to serve your audience more deeply (and position your business for scalable income).  

Attract

Module 3 helps you get in front of the right people and keep their attention.

You'll build an Audience Growth Process and create messaging that resonates with your ideal clients. This isn't about hitting on pain points – my Magnetic Messaging Method teaches you the eleven core questions you need to address in your content (and how to answer them in a way that sticks with your perfect people).

Release

Module 4 is a deep dive into content, sales, and launching. You'll learn exactly what to share on Instagram, your podcast, or email newsletters to nurture your audience using my Profitable Content Plan. You'll learn simple and effective strategies for sleaze-free selling and build your own Intuitive Sales Practice.

And, you'll get the exact stress-free strategy I use to launch my new and recurring offers inside of Laid-Back Launch Lab.   

Transform

Module 5 gives you the tools to experience a lasting business transformation. 

You'll get resources for implementation, support for self-audits so you can tweak the strategies to fit your goals, mindset shifts for holding yourself through challenges, setbacks, and slumps, and opportunities to go deeper.

The Sunday Scaries Disappear when you've built a business around your life

It Feels GOOD To Have

Dreamy clients lined up inside of services you’re obsessed with

A balanced weekly schedule with room for rest and play

Intuitive processes for content, audience growth, sales, and launching

Confidence in your worth, magic, and value as an (insert your CEO title here)

Not to mention, you no longer feel anxious when friends ask how your business is going. You’re charging aligned prices. You don’t need to think about getting a side gig to make ends meet. Bookings are rolling in and selling feels easy. You *know* your clients are receiving a beautiful experience and transformation.
This is my normal. It can be yours, too.

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It’s 2024 and my life couldn’t look more different

In 2018, I was afraid to say goodbye to a teaching job

I’ve made multiple six-figures helping other women build their feel-good businesses. On the side, I’m building a new brand with my entrepreneur bestie (psssst. it hasn’t even launched yet and we’re fully booked for 2024). I work 20-30 hours a week, take every Friday off to hang with my son, and travel for two months in the summer.

It’s a reality that I didn’t know was even possible – and I’m here to help you create the same fun and freedom inside of TEC.

hi, I'm Samara-

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Josie:

 "There is no ick-factor in how Samara teaches or sells her services, and honestly that's rare for me in the coaching field."

It's one of the few courses I've taken that I actually watched every single video and return to them many months later when I want a refresher on the content. Samara is a gem - I hugely recommend joining her inner circle to learn from her.

Chelsea:

"The guidance and support found within TEC is unparalleled."

Samara's energy and her ability to create a program that is so full of incredible information and resources without it feeling stuffy or overwhelming was a win for me! You know how sometimes courses or online programs are jam packed with content (for perceived value) but it's all fluff and simply too much for a person to sift through? This isn't that.

Kerry:

"My time in TEC was so impactful."

I was nervous to jump in because It was an investment and my business was new, but the accountability and leadership were more than worth it. I was afraid that I wouldn’t follow through but that wasn’t an issue because the group size was small and Samara gave so much personal attention.

The TEA about TEC

Lifetime access to The Heart Method curriculum, so you can master the mindset, energetic, and strategic foundations that have transformed my clients’ businesses from overwhelmed and struggling to consistent $10k months and beyond.

Move at your own pace through the course curriculum with no-fluff, on-demand trainings. All modules are offered in video or audio-only format, so you can consume the content in your preferred learning style. 

Two bonus live masterclass-style sessions from experts in a variety of fields such as  SEO, Client Experience, Blogging, Human Design, Pinterest, Breathwork, Podcasting, and more.

Eight live group coaching calls so you can get answers to your questions and individualized support with applying The Heart Method curriculum to your business growth goals.

For the live portion of TEC, you'll get access to Lead With Heart, my private client Telegram broadcast where I lift the current on exactly what I'm doing, selling, and moving through inside of my business... and how I'm doing it.

Guidance for how to pace your learning and check-ins as you move through the curriculum. Plus, a bonus private coaching call for completing the TEC curriculum within 6 months. 

The Heart Method

On-Demand Trainings

Coaching Calls

Guest Expert Sessions

Private Broadcast

Feel-Good Accountability

You'll get a Website Copywriting Workbook (valued at $197), ShowIt Website Template (valued at $397), my Flow Into Flodesk Email Marketing Course (valued at $555), and my Heart-led Sales Toolkit (valued at $44).

A growing database of Asana, Notion, AirTable, Canva, Google Doc, and Google Sheet templates, trackers, and copy swipe files that I use every single day in my business.


Exclusive Bonuses

Resource Library

10-20

fewer work hours in a week

4X

the average monthly income 

0

revenue flowing annually

pressure to sign misalIgned clients

$100K+

Inside of mentorship, my clients experience REsults LIKE

select the investment option that works for you

Pay Monthly

 The Heart Method Curriculum

8 Group Coaching Calls

2 Guest Expert Sessions

Private Broadcast Channel

Best     value!

Pay In FUll

 The Heart Method Curriculum

8 Group Coaching Calls

2 Guest Expert Sessions

Private Broadcast Channel

Resource Library

Resource Library

PIF Bonus: Telegram VIP Day

FAQ

Answers To Your Questions

When are the coaching calls? What if I can’t make one?

Bi-weekly coaching calls alternate between Thursday mornings and Thursday evenings, to serve as many TEC members as possible. If you cannot attend live, no stress! Everything is recorded and you can submit your questions ahead of time to be answered on the call.

I’m a few years into business. Will TEC be a good fit for me?

If you need a major reset – yes. TEC is designed to help you master tried-and-true business growth strategies. If you’ve been running your business for awhile but your mindset, marketing, services, and sales efforts aren't bringing in the results you’re desiring, then this program will give you the growth roadmap you're looking for. 

I’m in x industry. Should I join TEC?

TEC is perfect for anyone growing an online service-based business: designers, copywriters, coaches, VAs, SMMs, educators, photographers, artists, florists, stylists, artists, and holistic practitioners (energy healers, spiritual coaches, wellness coaches, therapists, naturopaths, and more). If you're unsure if the program is a fit for you, send me a DM on Instagram.

When do we start?

The next cohort of TEC kicks off in mid-January 2025 and runs through the end of April 2025. Jump in to secure your spot.

READY FOR MORE MESSAGES LIKE THESE?

yes, if you want to:

Learn simple proven strategies for consistent $10k months and beyond.

Be in a community with  women growing impactful businesses.

Build a feel-good business without the hustle and overwhelm.

not a match if...

One-and-done fixes or bandaid-solutions is what you're after.

You don't have time to implement action steps from the curriculum and calls.

You would rather have 1:1 support (let's chat about private mentorship!).

Will this program be a fit!?

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"In short, my biggest takeaway is the reminder of how much I appreciate Samara as a mentor, and can trust in her fully to lead with heart (and brilliant strategy) always."

— CB

“The only thing I would have changed about my time in TEC was I would have signed up for even more coaching because our conversations were so valuable.”

— JW

“I learned so much more than I expected. I truly appreciated the deep dives on all the topics and especially the attention to mindset, offer development, and content.”

– KC

from tec members

"My business feels so much better"

- You, 4 months from now

join tEC